While there are a number of Automation Tools on this site that you can comb through, and see what works for you. They are often simply automation as a whole, but not geared towards creators.
I can only think of two that are meant purely for creators, and the best one is definitely Nuelink!
Why is it so good for Creators?
When I looked for a social media automation tool, the main feature that I was looking for was RSS to Social automation.
As I wanted to automatically post to my social channels any time I created a new blog post or podcast. Couldn't really do much in the way of YouTube automation since it didn't use RSS.
However not only can Nuelink do RSS, it can even integrate with FAR more:
Another use case I have on there is Instagram pictures to Pinterest automation. Just maximizing the use of any content I make.
The other main reason I wanted a strong automation tool is because of my need to cross post short form videos.
There are so many platforms calling for them now: tiktok, shorts, reels (fb and insta), pinterest, linkedin, and even Spotify now (although Spotify hasn't opened up their api yet).
I use Nuelink to syndicate across social platforms when I have new clips for my podcasts!
How does it work?
Another complaint I had about other Social Media Scheduling Tools is that they would often only have one part of the solution. I.e. the categorization, OR the automation, not both.
In here I can create collections that act like categories or groups in other tools.
I can choose to either feed those collections manually, like I did with the written platforms. Where I wrote out a whole bunch of posts, then copied them over to Nuelink.
Alternatively, I can automatically feed into these collections via the automations. Here are a few of the ones I have set up for example:
Anytime there is a new post, these feed into my collections which have their own schedules.
One more thing before I wrap up:
This is something small, and maybe even the team behind the company may not realize just how big of a deal it is. However when you over rely on automation, or if that automation gets stale. Then your following can get tired of it real quick.
One way to keep it fresh is to have variations of your automated posts. Nuelink even has an AI caption function too.
I personally rather have my own made out, and I might even add more down the line. That way it always stays fresh!
If you are a creator...
Then drop whatever Social Media Scheduling Tool that you use, whether it is Buffer or OneUp, etc.
They just don't compete!